The adorable Genshin minini series is making its US debut in New York City this January! Get ready for a delightful pop-up shop experience filled with exclusive merchandise.

Inazuma Minini Mania:

The Genshin minini Line Friends Pop-Up Store opens its doors in New York's Times Square (Line Friends Square) from January 22nd to February 2nd, 2025. This marks the first Western appearance for the popular minini line, following successful events in Japan and South Korea. Expect to find charming miniature versions of your favorite Inazuma characters: Paimon, Raiden Shogun, Kamisato Ayaka, Kamisato Ayato, Yoimiya, Sangonomiya Kokomi, and Kaedehara Kazuha.

The Inazuma minini collection includes:

• Plush Doll ($25.95) - In-store exclusive
• Plush Keyring ($15.95) - In-store exclusive
• Figurine Keyring ($19.95)
• Figurine ($21.95)
• Collier Metal Keyring ($21.95)
• Collier Portable Handheld Fan ($32.95)
• Collier Metal Sticon Set ($21.95)
• Collier Silicone Set ($15.95)
• Phone Grip ($11.95)
• Mouse Pad ($6.95)
• Raiden Shogun Water Globe ($99.95)
• Inazuma Gift Set ($59.95)
• Inazuma 5-Tier Umbrella ($24.95)

While online availability is a possibility in the future, currently, these items are only available in-store. Note that the plush dolls and keyrings are exclusively in-store purchases.

Beyond Inazuma: Genshin Impact x LINE FRIENDS Collaboration:

The pop-up shop also boasts a wider range of Genshin Impact x Line Friends merchandise featuring characters like Alhaitham, Tighnari, Neuvilette, Xiangling, Xiao, Klee, Lynette, Albedo, and Ganyu, among others. This collection includes:

• SD Phone Grip ($11.95)
• SD Acrylic Keyring ($8.95)
• Metal Mirror Keyring ($13.95)
• SD Epoxy Sticker ($2.95)
• Acrylic Magnet Set ($24.95)
• Spiral Notebook ($5.95)
• T-Shirts (M/L/XL) ($42.95)
• 17oz Tumbler ($15.95)
• Laptop Sleeve (13in/$42.95, 16in/$44.95)
• Raiden Shogun Umbrella ($29.95)

Special Purchase Incentives:

Spend over $10 and receive a Genshin Impact shopping bag; over $40 gets you a Genshin minini Paimon fan; and spending over $80 unlocks a random Inazuma Lenticular Photo Card (excluding Paimon).

Photo Fun and In-Game Rewards:

Don't forget the dedicated photo zone! Snap a picture, post it to Instagram with relevant hashtags and tag @linefriends_us for a chance to win a limited-stock coupon redeemable for 1050 Primogems, 20,000 Mora, 5 Hero's Wits, and 5 Refining Magic Minerals in-game. A cosplay photography event is also planned, with details to be announced.