King Partners with Flexion to Bring Candy Crush Solitaire to New App Stores

May 12,25

With the upcoming release of Candy Crush Solitaire, King is not only blending the beloved elements of their hit franchise with the classic card game but also expanding their reach beyond the traditional Google Play and iOS App Store. This marks King's first simultaneous launch across multiple platforms, thanks to a strategic partnership with publisher Flexion.

King is set to introduce Candy Crush Solitaire on five alternative app stores, including the Samsung Galaxy Store and Huawei AppGallery. This move underscores Flexion's enthusiasm in collaborating with a major developer like King, who highlighted this as their inaugural simultaneous multi-platform launch.

This strategic expansion into alternative app stores is indicative of King's recognition of the vast potential these platforms hold. King, renowned for their lucrative Bejeweled-style match-three games, is now tapping into a broader audience by venturing into previously overlooked markets. This simultaneous launch strategy suggests that leading game developers are beginning to seriously consider the benefits of alternative app stores.

For those intrigued by the Huawei ecosystem, exploring their AppGallery awards for 2024 could provide insights into the top-performing releases from the previous year.

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